6 Tips To Write A Winning Proposal
- Make It Automatic
Customize proposal for every client. Do not copy-paste a pre-written script. Make it specific to the project.
- Focus On Starting A Conversation
Be polite. Be human. Identify leverage points. Do not make bids in vacuum.
- Ask Question
Ask one short question or series of questions. Communicate genuine interest. Show that you care.
- Be Personal
Empathize with their situation. Empathize with their zero tone. Look for a common interest.
- Give Thanks
Communicate trust through reviews, recommendations. Give the “what to do” not the “how to do it” show, not tell – share relevant attachments/demos.
Check sentence construction